Flexform offers a large collection of home furnishings focusing on the production of sofas, the company’s core business. Though the firm is internationally renowned for its products for the living area, its range also covers the dining room and the bedroom zone. There is one constant: elegance. The boundaries that establish the values of a brand and define the spirit of its collections are subtle. The term luxury understood as redundancy, as useless abundance and excess, certainly does not apply to Flexform. The company’s aesthetic is better represented by the concept of sober elegance that translates into essential forms and soft, never gaudy materials. The Flexform world is made of good manners and good taste, a gentle aesthetic. A Flexform sofa is like a blue blazer in the world of clothing: simple, deconstructed, refined down to the smallest details.